Find the right tools for your research

Get qualitative insights from your customers at the speed of light. GetWhy puts your marketing idea, concept or content in front of your audience, and gathers their response into actionable insights. Feedback given by humans; speed and cost driven by AI

Voicepanel is a conversational survey platform for fast qualitative research. Leveraging cutting-edge AI, Voicepanel can recruit & screen respondents, conduct dynamic conversations, synthesize transcripts, and build personalized reports, all within just minutes. The platform offers text, voice, video, and phone formats and a range of stimuli options including websites, images, videos, and Figma prototypes. Businesses use Voicepanel for customer feedback, creative testing, website feedback, consumer insights research, and other exploratory market research use cases. The platform offers support for 29 different languages, so customers can conduct research across multiple international markets at once. Voicepanel is based in San Francisco, California. The company is backed by Y Combinator and founders of customer-centric companies including Instacart, Dropbox, Gusto, Airtable, Front, and Optimizely.

WholeSum is a technology company focused on transforming qualitative and unstructured data into structured, statistically robust intelligence for organisations operating in complex, high-trust environments. The platform is designed to address a longstanding gap in analytics: while quantitative data is easily aggregated and modelled, qualitative evidence (such as free-text notes, interviews, and feedback) remains under-utilised - despite often containing the earliest and most meaningful signals. WholeSum’s approach combines statistical inference, comparative judgement, and modern language models within a proprietary analytical framework to ensure outputs are uncertainty-aware, auditable, and reproducible. WholeSum is built to operate as infrastructure within existing systems or for use via our self-serve app, giving organisations the same confidence in qualitative evidence that they already have in quantitative data. Our mission is to enable richer insight, faster learning, and better decisions over time. WholeSum is designed to integrate with enterprise governance and compliance requirements.

Build accurate language models with human and AI feedback. The feedback loops you need to fine-tune, validate, and maintain enterprise LLMs.

Qualtrics is a single system of record for all experience data, also called X-data™, allowing organizations to manage the four core experiences of business—customer, product, employee and brand experiences—on one platform. Over 8,500 enterprises worldwide, including more than 75 percent of the Fortune 100 and 99 of the top 100 U.S. business schools, rely on Qualtrics.

Perceptional is an AI-moderated user interview platform that allows product teams to deploy an engaging, context-aware chatbot to conduct qualitative user interviews. Perceptional bridges the gap between in-depth (but time-consuming) user interviews and scalable (but shallow) online surveys, allowing teams to more efficiently gather and process qualitative data. As responses are collected, Perceptional uses AI to synthesize them into key findings, summaries, themes, and much more. Our customers have experienced 10x faster product research projects compared to 1-on-1 interviews and 4x more insights compared to traditional online surveys. And most importantly, Perceptional is designed to supplement, not replace, user interviews.

Mantal allows you to manage all aspects of clinical research from an easy to use online platform.

Maze began with the belief that product design teams should have easy access to data during the design phase. Since then we have evolved our vision to empower anyone in product and marketing teams to test, learn, and act rapidly. We believe that this is how you build successful user experiences today.

Useberry is a one-stop solution for quick remote testing and rich, actionable insights that enable teams to make informed, user-centered decisions. Offering a variety of unmoderated research methods, including usability testing, surveys, 5-second tests, card sorting, tree testing, A/B testing, and many more, Useberry enables teams to gather actionable insights from real users. The platform seamlessly integrates with popular design tools, like Figma and ProtoPie, enabling efficient testing of prototypes and websites. Useberry’s easy-to-use platform helps teams make smart decisions to improve user experiences in their digital products.

Led by Dr. Russell T. Warne, our research team has developed the best online IQ test & platform. We are setting a new standard in online cognitive ability testing. Measure your own intelligence, or conduct studies to measure other individuals and groups. We plan to expand the RIOT platform to offer numerous other important cognitive assessments to allow researchers, psychologists, other professionals, and even the curious individual to develop full cognitive profiles on others and or themselves through simple online testing.

Motives is an AI-powered qualitative research platform that automates interviews, analysis, and reporting for marketing, creative, and insights teams. It delivers deep consumer insights in days, not weeks, combining qualitative depth with AI-driven speed and scalability. Built for consumer-focused brands, Motives helps teams validate ideas, test creative, and understand audiences quickly and cost-effectively.

Dialogue is an AI-native customer research platform that helps companies truly understand their customers. We make it possible to source participants, run hundreds or thousands of live, adaptive interviews at scale, and synthesize insights in real time. Our mission is simple: make listening effortless—so whether you’re a researcher, marketer, designer, or engineer, you can make smarter decisions faster. Real insights. Real people. Research for everyone.